We need to treat artisans as national treasure: Weavers support campaign founder Sunita Budhiraja10/11/2021 The abolition of the All India Handicrafts Board and the All India Handloom Board by the Union Textile Ministry has evoked a mixed response from those working in the sector. While the decision is a welcome move that makes the weaver’s connection with the government machinery smooth by discarding the intermediaries, the matter of concern for all parties involved is how will the government ensure a smooth connection with grassroots level workers? The advisory bodies are created to help the government in formulation of the development programmes in a sector, but having too many intermediaries counters that very objective.
“Handicrafts is the second major sector after agriculture. Handloom and handicrafts provides maximum visibility to the country globally. But how much support a weaver family gets is a matter of concern,” says Sunita Budhiraja, who founded the social media campaign, Six Yards, 365 Days, 10 months ago to support weavers. Stating that having less number of authorities ‘to poke their nose into your affairs’ will be a good thing for the entire sector, Budhiraja remarks, “But it all depends on what sort of system the government works out. No use having a good idea if it cannot be implemented well.” Fashion Designer Anjul Bhandari agrees, “I am sure a lot of people will be very upset with the decision as a lot of money changes hands when the path is long and winding. But we need to figure how much help was being provided by these boards to artisans that they have to crib about it not being there,” Bhandari ponders, adding, “Having a board or even clusters doesn’t help as there is a lot of corruption, which doesn’t help the art or artisan. We need to treat artisans as national treasure as the Japanese do. We need to be given a free hand without any pre-conditions to empower artisans.” “The government should create a platform that can assess the demands and challenges of the sector, and work proactively towards addressing them. It can be a onestop- shop like Make In India, or five-stop-shop, but the functioning should be smooth and weavers taken care of,” suggests Budhiraja. Crafts Village Founder Iti Tyagi adds, “Both these boards were the bodies that supported artisans and weavers, the spine of handicraft and handloom sectors. Artisans need to know how they can make themselves heard without such advisory bodies.” But then there are those who totally trust the government’s decision, like Fashion Designer Gautam Gupta of label Asha Gautam, who undertook a campaign ‘Special Ode to Handloom’ to honour weavers. “This will remove a lot of bureaucratic layers. The government is streamlining the process so that there is direct interaction between the ministry and the community, which means decisions will be taken faster,” he says. In a nutshell Industry experts feel that the government should work out a system that has a better connect with the artisans Source: Newindianexpress
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To salute the talented and skilled weavers of India and also to promote handmade and handwoven garments and other products, August 7 is celebrated as the 'National Handloom Day' since 2015 when Prime Minister Narendra Modi inaugurated the day at the Centenary Hall of Madras University in Chennai. Here's more about this day and its relevance. Why was August 7 chosen as National Handloom Day? To commemorate the Swadeshi Movement of India's freedom struggle, August 7 was chosen as the National Handloom Day. The Swadeshi Movement was launched on August 7, 1905, in the Calcutta Town hall to protest against the partition of Bengal by the British Government. The objective of the movement was also to revive domestic market and its many products. To honour thousands of handloom weavers in the country and also highlight India’s handloom industry, designer Gautam Gupta of the label Asha Gautam has come up with a campaign 'Special Ode to Handloom' where in a series of activities the culture of handloom was celebrated the entire week at their store in GK 1, New Delhi. The brand is known for its beautiful paithani saris made with the help of gifted weavers. Asha Gautam endeavours to uplift the handloom weaving sector of India and help make its mark in the world. It is also helping the weavers evolve by making them experiment with their craft in interesting ways to create unique garments.
Source: toistudent.timesofindia.indiatimes Not that Saree needs an advocate for winning the championship of versatility but the number of ways and number of occasions it can be work on keeps going up. From Supermarket to Sarée , there’s nowhere where Saree cannot be worn. It’s interesting how this gorgeous garment has not only retained but managed to increase its popularity in a highly west influenced world. In fact , an increasingly large number of women are opting for Saree as their choice of party wear. Designers and stylists are reinventing the ways in which saree can be worn for different purposes . Bringing together innovation in textile development and a mature understanding of today’s functional needs , designers are presenting options in Sarees for any occasion you can think of . From wrinkle free cotton based sarees for workplaces to light reflecting sequin studded sarees for celebrations. Saree has enjoyed popularity as a traditional occasionwear historically as well but in the last decade , it has garnered a fan base for formal parties as well. At Asha Gautam we spend a lot of time in understanding the needs of a modern woman in terms of her buying choices and develop designs which are abreast with the dynamic trends. From an intricately embroidered traditional saree , to a modern classic banarasi to a minimalist Paithani ; you think of your preference and there is a Saree for you . It flatters all body kinds . Part of its versatility comes from the fact that it is unstitched, leaving room for exploration in terms styling and pairing . Lately trends such as wearing saree with a cape , saree with another dupatta , saree with trendy blouses , saree with a belt have made saree popular with the millenials . They can wear one saree in countless ways to various occasions. This also makes saree an worthy investment. It also wins big on the scale of comfort. Being unstitched gives saree a big advantage over other garments. It follows your body type and size . You don’t have to worry about outgrowing it or deal with the fitting issues. This also contributes to the fact that saree can be shared and used by more than one person . Perhaps this is why sarees have been considered heirlooms, passed on from one generation to other. There are more than 30 types of regional and traditional sarees. Within that the scope of experimenting with designs and colours is virtually endless. There is Banarasi, Paithani, Patan Patola, Bandhani, Kanjeevaram, Kasuti , Kashida and many many more to pick from. Each fabulously uniques in its making and designing. Asha Gautam stores an exclusive and wide range of authentic Banarasi, Paithani , Ikkat and Bandhani among others. Versatility is what has helped saree stand the test of time . In a world where global trends change and dominate the buying behaviour of the masses , Saree has done a commendable job of winning over and over again. Because it can be worn by any age group, to any occasion, by any body type & size and styled in a different way each time it is worn , we say saree is a staple one must have in their wardrobe . Here’s how you can add an edge to your saree at you next outing - 1. Saree with Plazzo 2. A pants Jacket case for sarees3. Saree and a belt 4. The modern grunge take on saree 5. Bandeau too and Saree6. Jacket blouse and saree7. Saree with shrug 8. Saree with off off shoulders blouse9.Saree with dupatta 10. Jacket over Saree With infinite ways to go about reinventing a saree, we are convinced that if there’s one piece of clothing you need in your wardrobe this festive & wedding season , it’s a Saree .
Head to our store at Defence Colony to select from a wide range of handmade sarees . Images Courtesy : Pinterest India is the land of endless variety in terms of traditional textiles. Paithani, is one of bright stars from the world of Indian weaves which comes from a place called Paithan in Maharashtra. The textile has found supporters in Bollywood A-listers, fashion influencers and some celebrity artists. We have decoded the process of doing Paithani the celeb way for you - Here is a style guide that will help in making you look like a celeb! A Paithani saree can easily go well on a number of occasions. That said , step one still involves mapping the occasion Whether you are going to aparty, an engagement, a wedding, or just attending a special evening with your loved ones, there is a right Paithani saree for you. The ultimate look of a garment as classic as this depends a lot on how you style it. We can give you some ideas , closely following the celeb looks. Go bold and risky with the blouses. Consider wearing a spaghetti blouse with your paithani with a vintage choker if the occasion is an exhibition evening. Think of teaming a full sleeve plunging neck blouse , a heavy duty maharani neckpiece , a neat bun with your paithani saree if it is a wedding that you need to attend. Don’t be afraid to experiment with statement sleeves and necklines. The inherently simple and classic quality of paithani will balance your choice of blouses and accessories. And that is also where the beauty lies.
Related Information :BANARASI SAREE : NOT JUST A SILK SAREE Styling is perhaps the fun part , the real struggle is selecting the right paithani for yourself. You’ll be spoilt for choices when you set out to find one for yourself. That is why it’s a good idea to consider the occasion you want to wear Paithani on. You’ll find a myriad of designs and colors of Paithani sarees in the market today. If you want a Paithani for your office, it’s there. If you want a paithani for a wedding , it’s there. If you want a Paithani for a gifting, it’s there. More and more millennial brides are gravitating towards paithani for their mehendi and haldi functions because there is a variety of options from intricate florals to a simple two tone border saree. Pick one that resonates with your personality. Do not forget to don your best smile and confidence . That will make all the difference. AshaGautam is a pioneer in the craft of paithani and you can find some of the most gorgeous pieces in our store at Defence colony. We invite you to have a look.
As we all know saree is one of the best attires to go with regardless of the place and any occasion. Why? Because it gives you a beautiful and mesmerizing look and can be paired with a huge collection of a variety of jewelry options. One can never get bored with styling the saree as you can also team it up with a modern blouse and use the proper accessories to be the 'spotlight' of the party.
Thanks to the fashion world that has made it even more accessible for every woman to try on traditional handloom sarees. It gives an illusion of overruling on other types of sarees. The beauty of 6-yard material renders completely with a new dimension to the entire attire. It gives an insight to the women who love to wear and don sarees made by these handloom methods. Throughout these years and decades, these clothing materials have witnessed a huge rise with respect to different methods, technology, styles, and variants. The sophistication that comes along with the comfort of the handloom sarees cannot be compared with any other. So when you wear these sarees, it creates and spreads the magic spell in the arena.
Related Information : BANARASI SAREE : NOT JUST A SILK SAREE
There are so many handloom sarees that are available in the saree world. Some of them are Banarasi Saree, Kanjeevaram saree, Tussar silk saree, Chanderi saree, Sambalpuri saree, etc. All of them are finely woven with the help of high-quality fabric. It also gives you a stunning look. The best part is that it is made using a hundred percent natural fibers. One of the best reasons to fall in love with the studies is for its manufacturing process that uses eco-friendly materials and keeps the skin soothes after a long time. It is wearer-friendly. You may carry this unique look every single time. The fabric and the uniqueness of the saree make it even look more sophisticated. Every piece is designed to project elegance and beauty. Therefore, one need not carry heavy makeup and hairstyle with this attire. A simple makeup look and hairdo will do wonders!
Asha Gautam’s collection of handloom sarees will make you fall in love at first sight. You can easily pick your choice on their and go to their flagship store at Defence Colony, New Delhi. For more inquiries or concerns, please feel free to give them a call at +9198112 13124, +919313709017. Book your appointment today! A very common misconception is that: “Banarasi is not just a silk saree.” Also, it comes in four different fabric variants, the exclusive Banarasi Sarees in India remain the talk of the town! It can be categorized into: 1. Fabric Variants:We have listed down a few of the different favourite variants that will help in creating sarees. ● Pure Silk (Katan): Katan is usually a plain silk fabric that is woven with pure silk threads. These are later woven into well designed Best Banarasi Sarees in India. There are many designs that are weaved into sarees and in the ancient times, there were handwoven weaves that used to work under this handloom. ● Shattir: Shattir is another material that is found in abundance. One of the most authentic materials used for Banarasi sarees. It is the sole fabric that creates exclusive and most beautiful designs under the name Banarasi. ● Organza or Kora with Silk and Zari: If you know, you already know! It is one of the most intricate and richly woven brocade designs that is wrapped with different patterns on the border. It is gold coated and has various silver threads that are woven around silk yarn to create beautiful designs of the zari brocade. You can find best of the designs at AshaGautam’. ● Georgette Banarasi Saree: It remains one of the popular choices of the contemporary Banarasi sarees and for the people of the city. Georgette is a very fine material that is lightweight and is simply woven. 2. Design ProcessWe have listed down the defined process that goes under the designing umbrella.
● Jangla: It is commonly believed that Jangla is one of the oldest Banaras brocades. It comes in colorful silk threads that can be distinguished from the intricate vegetation motifs. It also comes in many designs and has fantastic detailing. The luxurious fabric is perfectly ideal for the bridal Banarasi saree. ● Tanchoi: It has a beautiful Jamavar style that consists of woven pallus. Tanchoi is an excellent choice for the people who wish to wear Banarasi sarees in their wedding. Most of the artisans create a colorful weft of silk yarn and adorn labyrinths that usually have criss-cross patterns. ● CutWork: Often, these come in the less expensive version of the above-mentioned types. The artisans make the cotton and silk to craft out a cut-work technique along with the plain textured fabric. A few of the most common and popular artworks in Banarasi saree are jasmine, creepers, leaves, marigold flowers, etc. ● Tissue: Tissue that is useless Banarasi sarees is very dedicated to the local opinion. All these women sarees have golden Zari work on their borders. It adds a chic factor to the saree. Yet another popular design on these types is the lotus and the cutwork droplets. It has self woven paisleys on the border. ● Butidar: The Butidar saris are quite popular and remain distinctive than others. It is crafted with the weaving of a combination of different types of gold, silver, silk threads that remain darker in the shade more than single touch. Because of this, you can find an array of different designs and brocades that are also known as Ganga Jamuna by Banaras weavers. Related Information: MEHNDI LEHENGAS FOR SPECIAL OCCASIONS TO ROCK THE EVENING For any more queries or concerns, please feel free to give us a call at +9198112 13124 or +919313709017, or you can book an appointment here: https://ashagautam.com/. Nothing gives us more pleasure than serving our clients right. We would love to hear from you. You can make a visit to the flagship store at Defence Colony, New Delhi. Looking forward to serving you through our unique designs and personalised service! Sarees, with their everlasting appeal, now get a fresh twist. When you hunt for sarees, you will find number of options to choose and buy. If you love wearing designer ones, then you pick from the top 10 fashion designer in Delhi who keep up with the new-age trends, here are the finest pick-me-ups in the world of Indian saree fashions. Mirror work These never go out-of-fashion. They are available in different designs and are just the thing to wear in traditional functions, as well as weddings. Indian Handlooms The handlooms have made a major come-back in the fashion arena. There was a time when you would see Banarasis and Kanjeevaram in weddings only. Now you can see them in the film premiers, parties, functions- just about everywhere. Beating the Blues Blues are the new black. It is the symbol of creativity, calm, and balance. Also, it is a hue that suits just about any skin tone. Whether you choose a gaudy lehenga style sarees or an elegant blue linen drape, you can never go wrong with a blue. The Long Train Pallu Designer sarees having long trains on the pallu have become a fashion staple in the weddings and parties. You can draw from inspirations from the collections of the top 10 fashion designers in Delhi. Ruffling Them Out The beauties of the 1970s are back with a bang this season. Ruffles can impart a glamorous statement to the simplest of sarees that you can imagine. Sheer Pleasure If you have a well-toned body, then these drapes can make a bold statement. Try experimenting with the looks, such as pairing the georgette with a bralette, ponchos, and jackets. The Cottony-Silk A pick for the girl in the go, cotton, with silk blended with it, has the best of both worlds. Enjoy the soothing feel of wearing cotton, while gleaming in the grace of silk. White Wins Channel the white-everything trend with the shades of the palest pastels, silver, and cream. You can complete the look with vibrant hues, playful prints, and interesting motifs. All That Velvety The velvet fabric has a majestic aura. You can now have the fabric of the royal and the rich as a part of your half-and-half saree. It has been a part of a number of premier saree designers. The Prints There is no dearth of innovative prints and patterns on plain sarees. They are available in different fabrics, and in a budget that you would prefer. No mehndi occasion is complete without wearing unique lehengas. There are different types of Mehndi lehengas you will find in respective stores. These lehengas carry unique designs, patterns, and fabric that makes them look appealing. Whether you are the bride or close relative, making yourself look eye-candy is something you would love. When you look for Mehndi lehengas at Asha Gautam, the leading fashion store, you will find options like henna patterns and Haute styles, perfectly suited for the special occasion. If you are looking for some stylish mehndi lehengas for a special occasion, then here are few good options to choose-
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Final Words When you look for the mehndi lehengas in Delhi from Asha Gautam fashion store, you will find a range of options to select and buy. These lehengas, designed with top quality fabric, are lightweight and offer comfort to wear during the special event night. The Traditional Bandhani Sarees are gaining huge attention in recent days for their special make. The Bandhej sarees are also known as “Bandhani sarees”. This type of sarees is mostly found in Rajasthan and Gujarat. However, they are trending widely for their wonderful make and designs. Based on the region they are manufactured, the Bandhani sarees may vary in patterns. Here are some highlighting features and styles of the Traditional Bandhani Sarees;
Related Blogs: Best Seller of Mehendi Lehengas in Delhi Besides these highlights, these sarees are easy to maintain too. Unlike the other expensive and special types of sarees, they can be easily maintained with simple wash and iron and drycleaned. This gives the new look for long even after many washes. The price of Traditional Bandhani Sarees are also reasonable and within the affordability of many people. They suit both special occasions and any casual family celebrations and festivals of all time. For the best collection of traditional bandhani sarees at an affordable rate you will find at Asha Gautam store in Delhi. Finding the Best Store for Paithani Sarees in India Is Easier Than What You Would Have Thought1/23/2020 Paithani is a traditional pure silk sarees with gold or silver zari embellishments. They have their origins in the brocades used by the Yadavas. They used to import them from the Paithan region of Maharashtra. Nevertheless, this form of art received its true patronage in 17th century India, the ad reached the zenith of its popularity in the 19th century. Related Content: Top 10 fashion designer in delhi The components of the PaithanI The specialty of Paithani sarees lies in their unique design. This comprises of:
Materials UsE A genuine Paithani sarees comes with two basic materials:
Originally, the artisans would use plant-based, organic dyes to color the silk. However, silks dyed from the colors obtained from metal oxides, roots, and flowers offered very limited choices for colors. The new age sarees, colored with chemical dyes, offer an impressive array of color options. Interestingly, some of the best stores for Paithani sarees in Delhi. One such is the Asha Gautam, the leading store for Paithani sarees in Delhi. The store deals with the best range of Paithani sarees. It gives you some fantastic Paithani sarees stores in the city. Hence, no matter where you live, you might not be too far from getting a simple, yet elegant Paithani sarees. Related Information: LOOK LIKE A #PATOLA IN THESE DESIGNER OUTFITS! |